HONDA RANGE 55 56
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?What do all Honda cars have in common
More than you might think to look at them.
They’re all unique. But every Honda is designed
to excite, inspire and perform.
But there’s another, even more important
element you’ll find in every Honda. A shared
heritage, the engineering equivalent of DNA.
Which is? Racing. It was the lifelong passion
of our founder Soichiro Honda, and we’re still
competing at the highest level today. In 2002,
our Synchro Motorsport Team drove the Civic
Type-R to 17 British Touring Car Championship
(BTCC) victories – including the overall Driver’s
and Team titles.
Jazz
Insight
How do we turn that dream into reality? Through
world-class engineering and innovation. Show us
a boundary, and we’ll push it, whether in
aesthetics, safety, driving dynamics or engine
technology. Our VTEC engines deliver the exact
amount of power needed, at the precise moment
it’s asked for. Our new i-CTDi is as quiet and
refined as a petrol engine but with all the fuel
consumption and tax benefits of diesel. And our
multi award-winning Integrated Motor Assist
(IMA) ingeniously combines petrol and electric
motor technology to save fuel, tax and money.
HR-V
S2000
As well as providing the perfect proving ground
for new technology, racing teaches the importance
of safety. Which is why we’ve built the world’s
largest indoor crash-testing facility. We’ve also
developed the most advanced crash-test dummies
in existence: the AA presented us with a special
award for our work in developing pedestrian-
friendly vehicles. And of course, all that work is
in your new Honda, too.
We’re obsessed with detail and build quality.
If a conventional process doesn’t produce the
results we want, we’ll invent a new one that
does. Like our advanced dip-and-roll painting
technique, designed to prevent air bubbles
forming under the surface of the paint.
Civic 3 Door
Civic 5 Door
Every Honda model is a product of the power
of dreams. It’s what brings them all together.
And makes them completely unique.
We even build some of the machines that build
our cars. The Civic 3 door, Civic 5 door and
CR-V all start life at our Swindon plant, in which
we’ve invested £1.15 billion since its opening.
Making it one of the world’s most sophisticated
production lines. But it’s not just what’s inside
our buildings that meets with others’ approval:
in October 2002, the Chartered Institute of
Building gave us its prestigious ‘Building Award’
for our second European car plant.
FR-V
Civic 4 Door
Stream
CR-V
Accord Saloon
Accord Tourer
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