Introduction
Phaeton’s Place in Automotive History
Since 1910, August Horch endowed some
of his models with the “Phaeton” suffix.
Some examples include the 1931 Horch
18/90 hp 450 Phaeton and the 1911 Horch
12/28 hp Phaeton, as well as the 1937
Horch 853A Parade Phaeton only three of
which were built, and the last remaining
model of which recently sold for $334,000.
Horch 18/ 90 hp 450 Phaeton, 1931-32
The choice of the name “Phaeton” for
the Volkswagen flagship links this vehicle
to the tradition of employing superior
quality-control requirements in the
production phase to provide the ultimate
in exclusivity for each future owner
of a Phaeton.
SSP270/169
Horch 12/ 28 hp Phaeton, 1910-11
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Horch 853A Parade Phaeton, 1937
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